About Us

Bringing an eagle-eye view of nature to your fingertips

Your organization, like our world, relies on nature. At Gentian, we combine cutting-edge technology, ecological expertise, and deep respect for the environment to deliver actionable biodiversity insights—empowering you to make confident decisions that protect ecosystems and deliver operational resilience.

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Our process
At Gentian, we leverage Very-High-Resolution satellite imagery and AI to analyze biodiversity and nature-related risks with unmatched precision. Our biodiversity software undergoes rigorous quality assurance, aligning with global standards to empower your organization to mitigate risk and drive confident, nature-positive action.

How does it work?

At Gentian, we combine cutting-edge satellite technology, AI, and ecological expertise to deliver an unparalleled system for mapping and understanding nature.

Our AI models analyze Very-High-Resolution satellite imagery to unlock precise, scalable data on habitats, vegetation, and biodiversity intelligence. Designed to reveal the invisible, our technology maps critical details—from single trees and green roofs to entire ecosystems—empowering your organization to build climate resilience, mitigate nature-related risks, and take action with confidence.

We rigorously validate every insight for unmatched accuracy, ensuring seamless integration into your existing systems. Our data empowers you to mitigate risk, accelerate decision-making, and build lasting climate resilience.

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Our legacy

Our journey began by helping local governments uncover the role of green roofs in strengthening climate resilience. Driven by a commitment to reveal the truth about nature, Gentian has since expanded this expertise to diverse habitats around the globe.

Today, our AI-powered tools empower global corporations, government organizations and local authorities to see, map, and monitor vital ecosystems. We turn ecological complexity into clear insights that protect nature and inform human progress.

With Gentian, corporate leaders deliver transparent and accurate reporting that aligns with global frameworks such as the Taskforce on Nature-related Financial Disclosures (TNFD). We help you navigate evolving regulations and manage climate-related risks, driving your organization toward a resilient, sustainable future.

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Daniel White, CEO
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"At Gentian, we believe there are enormous gaps in nature knowledge that can only be filled with AI analyses at scale and speed. By harnessing advanced satellite technology and pioneering AI, together with our partners, we're turning ecological complexity into clarity, ensuring a resilient future for both nature and enterprise."

Our founders

Daniel White

CEO & Co-founder

Daniel’s lifelong dedication to nature began early, earning him the childhood moniker "The Birdman of Brampton." A former CEO of Signol and social advocate, his career is defined by a commitment to tangible societal impact. Combining this strategic vision with deep ecological expertise, Daniel founded Gentian to empower organizations with precise biodiversity intelligence. Today, he helps global leaders unlock the data needed to mitigate risk, build resilience, and protect the natural assets critical to their operations. 

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Karen Day

COO & Co-founder

Karen’s extensive background in environmental stewardship spans leadership roles in organisations tracking maritime pollution and promoting marine conservation worldwide. A passionate advocate for marine and aquatic biodiversity, Karen brings a strategic, empathetic approach to Gentian. By integrating ecological principles into corporate decision-making, Karen ensures our technology empowers stakeholders to unlock actionable insights into the ecosystems they impact - enabling effective risk management and driving a resilient, sustainable future.

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Thomas Fenal

CSO & Co-founder

Thomas’s distinguished engineering career began with designing spacecraft for deep-space exploration and leading European Space Agency (ESA) Earth Observation missions. At Gentian, he applies this aerospace expertise to develop cutting-edge remote sensing solutions that unlock precise ecological intelligence. His focus on integrating technology with nature drives our mission to deliver actionable insights for climate resilience and operational risk management.

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Dusty Gedge

Co-founder

Dusty is a globally recognised expert in green infrastructure with an extensive career promoting biodiversity mapping in urban environments. His leadership as the former President of the European Federation of Green Roof and Wall Associations has helped set international standards in ecological design. Dusty combines his deep ecological wisdom with a spirit of innovation, spearheading Gentian’s mission to challenge conventional perspectives and unlock new understandings of nature through advanced AI and remote sensing technology.

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Image © Jonathan Birch Photography, used with permission.

Our team

Gary Grant

Gary Grant

Founding Advisor
Chartered Environmentalist and Fellow of the Chartered Institute of Ecology and Environmental Management, with over 35 years of experience in advising governments and other organisations on green infrastructure and urban ecology projects worldwide.
Green infrastructure, urban ecology, biodiversity, environmental consultancy
Adam Moger

Adam Moger

Chief Commercial Officer
Experienced CCO and exited founder of Marmalade Insurance, specialising in launching startup and niche products; Adam's commitment lies in creating authentic brand experiences that resonate with consumers.
Sales, marketing, startups, customer engagement, brand development
Dr Marcus Spiegel

Dr Marcus Spiegel

Chief Technology Officer
CTO at Gentian, leveraging his expertise in ecosystem dynamics and remote sensing to enhance Gentian's AI-driven biodiversity monitoring solutions. His interdisciplinary research background enables the development of precise habitat assessments, empowering organisations to integrate nature into their decision-making processes.
Remote sensing, spatial modelling, AI applications, biodiversity monitoring
Jamie Rhodes

Jamie Rhodes

Head of Marketing
Former ESG analyst with a background in ecology and financial services, Jamie brings a rich background in sustainability analysis and overseas business development, enhancing Gentian's mission to integrate nature data into strategic decision-making and non-financial corporate disclosures.
ESG analysis, financial services, investor relations, ecology, marketing
 Dr Olga Tutubalina

Dr Olga Tutubalina

Remote Sensing Senior Expert
Senior Remote Sensing Expert at Gentian, leveraging her extensive experience in ecosystem analysis to enhance Gentian's AI-driven biodiversity monitoring solutions. Her expertise in processing optical imagery ensures precise habitat assessments, empowering organizations to incorporate ecological insights into their strategic planning.
Remote sensing​, ecological monitoring​, vegetation dynamics​, precision agriculture​
Dr Eleanor Thomson

Dr Eleanor Thomson

Lead Technologist
Lead Technologist at Gentian, leveraging her expertise in ecological remote sensing and machine learning to enhance the company's biodiversity monitoring solutions. Her research focuses on utilising high-resolution imagery and deep learning techniques to map and monitor biodiversity. At Gentian, she applies these skills to our habitat assessments, enabling organisations to incorporate ecological insights into their strategic planning.
Remote sensing, machine learning, Hyperspectral imaging, vegetation trait mapping, biodiversity monitoring

Discover more

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Our ecological expertise

Deeply rooted in ecological science, our team combines expert knowledge in biodiversity intelligence and habitat classification to deliver the precise, ground-truth data needed for business resilience. We turn complex ecological concepts into actionable intelligence that empowers you to mitigate risk and protect natural assets. 

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Our technology

Gentian applies cutting-edge AI to Very-High-Resolution satellite imagery to unlock scalable, automated habitat mapping. Designed for speed and accuracy, our technology transforms raw data into immediate nature intelligence, enabling organizations to make critical operational and sustainability decisions with confidence.

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Our services

From Biodiversity mapping to Climate Resilience planning, our expert-led services empower organizations to navigate complex reporting and manage environmental risks. We help you turn sustainability goals into measurable impact, supporting Nature Restoration and Urban Biodiversity initiatives that drive long-term value.